US Cellular + Screen Sanity


Milwaukee, WI

Let’s admit it, we all need a digital detox sometimes! Our team got the opportunity to bring an outdoor activation to life that encourages individuals to “do more things that make you forget to check your phone.”

At the Wisconsin State Fair, our agency partner, Intersport, sparked creativity by involving attendees in interactive experiences. This included an outdoor touchscreen display that encouraged guests to express their commitment to healthier digital habits, inviting them to share their favorite ways to practice digital detox, among other engaging activities.

Through the renders provided by Intersport, our team successfully translated each interactive element into reality, including vibrant back walls, portable displays and more!

Deliverables & Services

  • Custom Fabricated Bead Wall w/ Acrylic Spheres, Pantone Painted Die Cut Letters, Powder-Coated Metal Supports, and Base w/ Storage
  • Custom Built Round Work Tables w/ Printed & Fitted Table Covers
  • 10×20 Branded Tent
  • Fabric Graphic 55 Gallon Barrel Covers
  • 8×4 Bead Tables w/ Bead Bins
  • Outdoor Touchscreen Digital Display
  • Round Trip Freight Delivery
  • On-Site Installation & Dismantle Labor
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